Concrete Promoters' Web Site
- Published: Tuesday, 01 April 2008 08:00
- Written by CP Staff
The National Ready Mixed Concrete Association has launched an online resource center at www.ConcretePromotion.org to help industry promoters create a broader awareness of concrete's benefits. Offering shared knowledge, enhanced communication, and access to the best tools, NRMCA officials emphasize, the site was earmarked as a component of the Concrete Industry Parking Lot Strategic Plan; its value was soon recognized as a resource that should be available to support promotion for the full range of ready mixed applications.
While the site primarily will assist promoters, NRMCA staff notes that it may also prove valuable to sales, marketing and other industry personnel. Visitors can view and download promotion photos, videos and presentations; consult a directory of industry promoters; search databases of pervious concrete projects and success stories; and, access tools and materials to support the Parking Lot Strategic Plan and other key concrete applications. A bulletin board forum will be added in coming months.